Tigerbrands owns various different brands within Southern Africa. Some of these include Koo, AllGold and Enterprise. Tigerbrands needs to manage a website for each brand independent of each other. This resulted in having different application stacks for each brand, i.e. a separate front-end, application and data stack. In addition, content updates were a tedious task as it meant having different toolsets in some instances to make content changes. Tigerbrands needed to significantly reduce CAPEX and OPEX costs and looked to consolidate all web sites onto one platform that was elastic in nature and predictable in cost. The objective of the project was to implement the Sitecore production environment using Azure PaaS, specifically the Azure SQL and Web App components while maintaining security.